If you have a relationship with the world of marketing, the term marketing mix will surely sound familiar to you , Bhutan Email List since it is essential to know its pillars. Do you want to know more about this concept? Looking for examples of marketing mix ? Variables? In this article I will tell you all about him
What is the marketing mix? Definition
The marketing mix is the way you launch a new product or service to the market. The marketing mix helps you define your options in terms of product (Product), distribution (Place), price (Price) and promotion (Promotion) . In this way, you ensure that you are offering a product or service that fits a specific need of your target customer.
The main objective of the marketing mix is to find the perfect combination between product, price, promotion and distribution. In this way, your business can gain and maintain an advantage over its competition.
- Your audience is satisfied.
- There is a perception of value product.
- You walk away from your competition.
Implementing the marketing mix in the way that you consider most appropriate can be very beneficial for your business.
What does each of the 4Ps mean? Elements of the marketing mix
The product has been designed to meet the needs of potential consumers, mobi lelead so it must be perfectly studied and elaborated : market studies must be carried out, the brand must think and work, develop related sales services, help services …
It is the amount of money that the consumer must pay to have access to the product or service .
. Pricing randomly or wrongly can spell total failure.
How does the product get into the hands of customers?
Promotion or communication (Promotion)
. The ways to carry out a good promotion are really wide: companies today have many tools and means to reach their potential customers.