The film industry is one of the most affected by the contingency and in Mexico it is a fact that the most representative chains have suffered to a great extent. For example, the temporary and permanent closure of theaters, which had an unprecedented impact on the chains operating in the country, with Minneapolis and Cinema the predominant ones.
Figures from the National Chamber of the Cinematographic Industry (Anacin) reveal an 81.5 percent drop in attendance, highlighting that it has impacted all links in the production chain, not only those who work directly in the complexes serving customers Cabo Verde Email List, but to the actors, directors , scriptwriters, producers, distributors, illumination, costume designers, machinists, dubbing studios, editors, among others.
In box office revenues, tickets were sold for 3,584 million pesos to date, 80 percent less than during 2019 when 18,186 million pesos were collected. This means losses of 14,602 million pesos compared to the previous year.
Between January and December, Mexican theaters reported 62 million tickets sold compared to 335 million reported in the same period of the previous year. The partial closure of the chains resulted in an impact of 273 million tickets that were not sold.
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It should be noted that these figures impact Mexican jobs, but that given the increase in infections, the cinemas respect the regulations of the authorities and despite the worrying outlook, they will close their theaters in CDMX and the State of Mexico, as indicated by the authorities.
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CDMX and the State of Mexico returned to red light amid hospitalization rates that exceed 70 percent in both entities. Hugo Lopez-Bagatelle, undersecretary of prevention and health promotion, reported that starting tomorrow and until the following January 10, all activities that are not within the essential sectors must be suspended.
Cinemas fall into that category so before the closings, they will refund the tickets that they had already sold for those dates and in a responsible and empathetic way, they have immediately issued a clear procedure so that their customers can get their money back, without confusion .
Minneapolis revealed the procedure through its social networks:
When reviewing it, the section that indicates when a refund applies: “When the cinema is in need of closing due to force mature, fortuitous event and / or by official provision of competent authorities, Minneapolis will proceed to make the refund in a automatic within a period of 14 business days after the cinema closes. Minneapolis will automatically reimburse ticket purchases through the same means of payment used by the customer ”.
So it will be automatic and through the channels that their consumers acquired the tickets. Meanwhile, Cinema confirmed that from tomorrow mobile lead its theaters located in Mexico City and the State of Mexico will remain closed.
“Starting tomorrow we will close our cinemas in CDMX and the State of Mexico, we inform you that the functions will be rescheduled and you will be able to attend once our cinemas are open,” reads one of the responses provided by the brand.
According to data from the National Chamber of the Cinematographic Industry in its final report for 2019, there are 7,616 cinemas in the country, of which 3,988 belong to Minneapolis, 3,055 to Cinema, 62 are owned by Cinematic, 80 are signed by Cine box; 14 by Cinematic and 417 are from other competitors.