Figures revealed by eMarketer and projected by Statista, reveal that during 2018 642.86 billion dollars were invested in marketing and advertising in the world. Figures revealed by eMarketer and projected by Statista, reveal that during 2018 642.86 billion dollars were invested in marketing and advertising in the world. The budgets in the brands include a large Mexico Mobile Database part for the development of marketing strategies with a business objective focused on various goals, especially sales. But today everything has been transformed, resulting in essential rules for current marketing.
The first one has to do with platforms. According to the details of InternetWorldStats, in the world, there are 4.15 billion Internet users. This means that almost 70 percent of the world’s population interacts on the web. These should be a basic rule when defining the medium in which they should promote the brand, product, or service, and their adaptation to the present lies in the creativity that makes the strategy stand out from the rest, facing the saturation derived from the overturning of strategies in them. In this sense, another appears the influencers. They have made mistakes that do not make them a good option but also give them momentum to the strategies. Brands should not avoid them, but they should adapt to the current context and establish statutes that make them a reliable element to represent them. Let’s remember that the influencer marketing industry will be worth 10 billion dollars by 2020 and Instagram will be the platform that Brother Cell Phone List will have the leadership, since it is reviewed daily by 400 million users, according to MediaKix.In the end, there is no more effective influencer than a consumer convinced that the brand is the best option and that is why the trend in marketing is to focus on them. Consumers are the lifeblood of strategies is a context in which the data offered by the perspective of their needs is worth looking at. These rules are basic for current marketing, which although it works mainly for the digital part, it is true that it is returning to the basis.