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Marvel not only responds to critics of Captain Marvel, but demonstrates its reach in theaters

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Marvel not only responds to critics of Captain Marvel, but demonstrates its reach in theaters

The power of Avengers: Endgame is clear, then 268 million views in its trailer in 24 hours and apparently that of Captain Marvel is similar.DC and Marvel have revolutionized content and revenue in the film industry. Read New trailer and poster of Avengers: Endgame with Captain Marvel, they turn on the networks and the promotion of the filmThe power of Avengers: Endgame is clear, after the figures it recorded in its trailer, with 268 million times in 24 hours.With the release of the new trailer and poster for Avengers: Endgame we got an idea of ​​how Morocco Mobile Database relevant Captain Marvel has been for the entertainment firm. Captain Marvel was added as a refreshing element to what we had seen so far. However, after its premiere, we saw countless negative reviews on social networks, from when the story had no strength until the character was not well worked. This made a difference because, since the premiere of the first Avengers film, the reviews were always positive.

Marvel knows that passing negative reviews is not an appropriate strategy, as brand reputation is everything. Let’s remember the case of Batman vs. Superman: the origin of justice from its competitor DC Comics. The film was trashed by critics and a resounding failure for the company. That is why Marvel is not going to do less negative opinions, its strategy is to highlight the box office, which according to Comscore data, in its first weekend in the United States, Captain Marvel raised more than 153 million dollars, already global level, $ 455 million. This was Brother Cell Phone List enough to place it as the film starring a woman with the best debut in history, surpassing the 357 million dollars that Beauty and the Beast, starring Emma Watson, reaped . Then, he displayed the figures through his social networks where he placed: “THANK YOU! to the best fans in the universe for making # MarvelStud10s #CapitanaMarvel the # 1 movie in the world for the second week in a row and “doing whatever it takes” to watch the #AvengersEndgame trailer 268 million times in 24 hours. ”

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That is, by the way, Marvel made clear the power of Avengers with the figures recorded from its trailer: 268 million times in 24 hours . This we already knew would happen mainly because the success of Avengers: Infinity War at the box office represented more than 2,046 million dollars for the Disney business, only in theaters, without considering the enormous amount of merchandising and licensing. Now Marvel’s strategy is to make it clear that Captain Marvel’s reputation is intact and that Avengers continues as his best bet, before seeing what will happen at the box office with this film that opens on April 26.

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