What are mental triggers?
Who has never been influenced by a brand to make a purchase, right? This happens because, even though we are […]
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How does your sales team deal with unpredictable results?
What is the biggest difficulty your sales team has in hitting targets? Are you satisfied with your current customer
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What tools do you use?
See below the concept of all the questions and how to act on each one of them to guide the
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How to apply spin selling in practice
Assuming you left without asking for any information about what you were looking for, you neither left with
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How the spin selling methodology came about
In this scenario, SPIN Selling and Inbound Marketing can even be allies, since with the right questions you can also
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How the SPIN Selling methodology came about
This happens because today consumers only accept purchasing a solution when they are sure they need it . Therefore, new
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Learn how to attract B2B leads to your company
Customer segmentation: Based on the data you collect! segment your consumers into distinct groups with similar characteristics and needs. This
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CRM for B2B companies
Validation and refinement: Once you’ve created your branding personas! validate them by interviewing real consumers and members of your sales
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Webinars and Online Events
Content Marketing: Produce useful and educational content! such as blogs! case studies! and videos! that address the problems and
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Why is it important to have qualified leads?
Having qualified leads is crucial to any sales and marketing strategy! as it allows companies to focus their efforts on
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B2B Sales Funnel
These four steps make your lead part of a select group of people who constitute an excellent profile for your
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What is a B2B Lead for?
B2B lead generation often involves marketing strategies targeted at specific professionals! such as content marketing! participation in industry events! targeted