Use A/B testing to experiment with CTAs and other elements
You can’t know for sure which offer or message will work best for your specific audience. At least, not until you test it.
A/B testing is one of Hello Bar’s unique built-in features. You can create two or more versions of your popup with slightly different CTAs or other brazil whatsapp number data 5 million elements. Hello Bar will automatically show one version to some of your site visitors and the second version to others.
Image via Hello Bar
Based on which version gets more clicks and conversions, you can determine the best elements to use in your lead generation forms and popups.
With Hello Bar, you don’t have to pore over Why has it become a trend? the data. It automatically tells you which variation “won” the A/B test.
You’ll know which offers to use in the future to generate more high-quality leads.
We recommend testing only one element at a time to get solid evidence that one version performs better as a result. For example, you could A/B test your CTA in one round of testing, your copy in another, and so on.
3. Host a webinar
Webinars combine two very effective marketing strategies: video and interactivity.
During your webinar, you can show your lithuania phone number audience whatever you want. For example, if you’re giving an Adobe Photoshop tutorial, a screencast might work best. On the other hand, if you’re selling shoes, a live video feed in front of the camera might be more useful.
According to the Content Marketing Institute, 62% of B2B marketers host webinars, which is one of their top five favorite content formats. This clearly demonstrates the power of webinars for marketing and B2B lead generation .
Webinars don’t need to be watched live, as you can also replay your webinar later for those who missed it. Clip any promotional offers you included, then post the video to your blog, YouTube, or landing page (or all three).
What is a webinar?
A webinar is a live video event held online that is designed to impart some valuable knowledge to an audience. Attendees can sign up in advance of the event, and companies often offer some kind of discount code at the end of the event.
Beyond that, there’s a lot of flexibility with webinars. You can use any type of video, from animations to screencasts , and you’ll want a program that allows you to read questions and type answers for your audience.